3D Systems has announced that it will partner with The Hershey Company to develop innovative opportunities in 3D printed food. According to the Verge.com, this agreement will allow 3D Systems to work with Hershey to develop new ways of creating and delivering 3D printed food to customers.
With 3D Systems, a leading provider of 3D printers and 3D printing centric design, and Hershey, the largest producer of quality chocolate in North America, teaming up, chocolate could start coming in many different shapes and sizes, sure to satisfy even the biggest sweet tooth.
Hershey is one of the first large-scale food companies to show a serious interest in 3D printing, which means that 3D Systems stands to gain a lot from this venture. 3D Systems will be able to get their products, like the ChefJet printer, into the hands of Hershey, the biggest chocolate producer in the USA. Hershey can afford to invest in development of the technology, as well as testing different types of 3D printed confectioneries. The benefits of this merger are set to profit Hershey as well –recognition as the first 3D major confectionery company to 3D print food.
We already know it’s possible to print 3D chocolates. The first 3D printed chocolate that was printed was in 2011 by David Carr who built the “Eat Your Face Machine” that printed chocolate personalized to look like a face. And since we already know that it’s possible to print 3D candies, from the ChefJet system -it seems that there is every chance for this merger to be a success.
“We believe that innovation is key to delivering relevant, compelling consumer experiences with our iconic brands,” said William Papa, Vice President and Chief Research and Development Officer at The Hershey Company. “Whether it’s creating a whole new form of candy or developing a new way to produce it, we embrace new technologies such as 3-D printing as a way to keep moving our timeless confectionery treats into the future.”